The Perfect Read
Reading the Breaks in Golf and Business
Examining the New Crop of U.S. Golf Course Locations
Efforts to grow access to golf have been largely successful, but like most things in our society, the game will always go where the money is.
Why Golf Needed an Industry-Specific Intelligence Platform
I can now confidently answer that question after 18+ months of building a purpose-built golf intelligence platform for people who need accurate, actionable information on golf facilities.
Indoor Simulators at Golf Courses Are Far More Common Than You Think
Because our dataset is dramatically larger than the typical survey sample used in industry reports, we are able to look at simulator adoption with much broader coverage across the market.
Most B2B Golf Companies Don’t Know Their Real TAM
In most industries, market sizing is straightforward. In golf, it is deceptively complex and most B2B golf companies are building their strategy on a distorted view of their market….
Golf’s Hidden Divide: Why Some Regions Welcome Everyone and Others Lock the Gates
Imagine you’re flying over New Jersey and spot a pristine golf course below. Your first thought might be, “Wow, I’d love to play that one.” Well, I’ve got some sobering news for you…
10 Companies You Would Never Guess Own Golf Courses in America
The business of golf is far stranger and more diverse than most people realize. Beyond resorts and traditional management companies lies a hidden world of…
Who Really Owns America’s Golf Courses? New Findings From Downgrain Labs
Downgrain Labs has completed the most comprehensive analysis ever conducted on golf course ownership in the United States. By combining…
The Muni Myth: Why Public Golf Is Bigger Than We Think
If you ask ChatGPT how many municipal golf facilities there are in America, you’ll get a number around 2,600…
Why We Started Downgrain Labs
As the first employee at the company now called ZoomInfo, I’ve had a front-row seat to the way data has changed how businesses operate…